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Healthcare SEO: Boost Your Organic Traffic with Regular Website Content Audits and Health Checks
by Stephanie | Content Marketing, Digital Strategy
Maximize your healthcare start-up or scale-up’s SEO effectiveness with regular website content audits and health checks.
Building a Stronger Medical Workforce: The Impact of Diversity and Inclusion
by Stephanie | DEI and Leadership
The importance of diversity and inclusion in the medical sector is a progressive discussion and research topic. This post looks at the benefits of diversity in healthcare professionals and how it can improve patient care and outcomes.
A Case Study: The Impact of Content Marketing & Digital Infrastructure
by Stephanie | Content Marketing, Digital Strategy
In this blog post, we’ll be exploring a real-world case study that demonstrates the power of a strategic and results-focused approach in reaching new markets and generating growth. 🚀
The Role of Thought Leadership in Life Science Content Marketing
by Stephanie | Content Marketing
Delve into the world of thought leadership and its importance in content marketing for life science companies. Learn how to position your brand as an industry leader by sharing valuable insights, expertise, and innovative ideas with healthcare professionals. Key takeaways include understanding the benefits of thought leadership, strategies for developing thought-provoking content, and tips for promoting your thought leadership pieces.
How Listening to My Gut Led Me to Healthcare Marketing
by Stephanie | Brand Strategy, Content Marketing, DEI and Leadership, Marketing Operations, Product Marketing
Sixteen-year-old me was always fighting for fairness for everyone. I was going to work for the UN bringing about world peace. Something, which, given what’s going on in the world today, I’ve clearly failed to do. To be fair, it seems that even with much more than just...
The Branding Framework That Helps Me Do Strategic Identity Work
by Stephanie | Brand Strategy
The purpose of this structure is to help you validate the various pieces of your brand—to make sure that your overall brand strategy is meaningful and effective. I encourage every team I work with to use a structured approach like this one when they develop their branding programs, as it helps everyone stay on track and communicates what we’re striving for clearly and concisely.
Well, hey there!
Welcome to the nerd+chiq marketing blog! We offer insightful and approachable content on life science and healthcare brand strategy, digital marketing, content marketing, and marketing operations and strategy. Sprinkled in with discussions on diversity and inclusion for improving health outcomes. Fasten your seatbelts, rev up your brains, and let us drive you into the captivating world of marketing.
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